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Thursday, 7 November 2013

Obamacare: Coming to Your Favorite Primetime Show?

Obamacare: Coming to Your Favorite Primetime Show?

Maybe they can sell the success of the program on "Once Upon a Time" along with the other fairy tales.Will Mike and Molly soon be browsing HealthCare.gov to find coverage for their diabetes treatments? Will Tyrese on The Walking Dead lament that the zombie apocalypse has ended any possibility of getting the mental health assistance he would have been able to access had the world not ended? Will CSI investigate the murder-suicide of an elderly couple who had their insurance policies canceled because they weren’t good enough, according to the Obama administration?

Maybe. A California-based foundation is dangling hundreds of thousands of dollars in front of television shows to see if anybody bites. From the Associated Press:

    The California Endowment, a private foundation that is spending millions to promote President Barack Obama's signature law, recently provided a $500,000 grant to ensure TV writers and producers have information about the Affordable Care Act that can be stitched into plot lines watched by millions.

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